A great membership program tells a great story. And there’s no better story than a Bill Murray story.

The Bill Murray 1000 is a unique biographical membership program designed for 1000 true Bill Murray fans. Each membership tells the story of iconic actor, comedian, and writer, Bill Murray – and a life very well-lived.

Bill worked closely with theChive and to build this program on a foundation of stories, art, and community.

Launched on July 15, 2022, the Bill Murray 1000 program rewards its members with exclusive fan experiences, custom silver coins, memorabilia raffles, and an active online community of like-minded Bill Murray aficionados.

The stories cover a broad spectrum of topics ranging from how Hunter S. Thompson once saved Bill’s life, to the day a young Bill Murray met future President, John F. Kennedy.

Bill and his son Jackson personally reviewed, edited, and approved every story in the collection. They also worked closely with author John Resig to add context to the stories we all know and love, while also contributing dozens of stories few have ever heard.

Each of these story-based memberships features a unique design inspired by the story, and each original story is combined with one of nine additional destination designs from around the world through the places that shaped the man himself. For every trip Bill has taken, a part of that destination stayed with him, and those changes are reflected through his lens, clothing, and attire, all represented by each city’s most famous colors. The result of all this (we did the math) is 1000 unique story/design/destination combinations with something special for every Bill Murray collector.

A photo-realistic, large-format, acrylic-on-canvas portrait of Bill Murray, created by artist David Grizzle, visually anchors the Bill Murray 1000 collection. The physical artwork, along with membership #000, was auctioned in August 2022 for $185,000. Proceeds from the auction were donated to Chive Charities.

For more than a decade, theCHIVE has built a community of millions around Bill Murray. Now the Bill Murray 1000 membership program offers owners access to one-of-a-kind, in-person events with Bill Murray, rare coins minted for the collection, exclusive merchandise, and membership in The Shack – a Discord community filled with like-minded owners.

This is just the beginning. Your Bill Murray 1000 membership will continue to grant access to a club that provides once-in-a-lifetime experiences with the man, the myth, the legend.

Project Venkman is rewriting the narrative for celebrity memberships, crafting distinctive real life and digital experiences that allow beloved creators to engage with their most passionate fans. We're fans too, and we're dedicated to delivering those extraordinary experiences that make for bucket-list moments.

Project Venkman bridges the gap between creators and fans, bypassing the need for intermediate social platforms. We take the reins of marketing, launch strategy, and member experiences, harnessing our state-of-the-art technology. Together, let's build a lasting legacy.